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Milan Design Week

The shark: the king of the sea, a force of nature.

This animal perfectly interprets Paul&Shark values: passion for the sea, sporting vocation, spirit of adventure and the absolute respect for environment.

On the occasion of the long-awaited Milan Design week 2021, 'Killer', the décor sharks of Qeeboo, are the protagonists of a special installation in the Paul&Shark flagship in Monte Napoleone street in Milan.

The exceptional 'showcase' of this match is precisely the fashion district, in the week that makes Milan the capital of design.
Who said sharks are killers? Paul&Shark and Qeeboo agree in choosing to tell the best side of the king of the sea, his beauty, his many forms, his 'functionality'.

Queebo's 'Killer' shark was born from the creative Studio Job, the designer duo recognized by Financial Times as one of the most influential design teams, who are famous for iconic and playful decorative sculptures of cult for collectors.

Without fins, “Mr. Holder was a shark that couldn't swim,” says Job Smeets of Studio Job, the creator. "Then two famous designers with their super power to reinterpret the simplest everyday objects transformed Mr Holder into Killer, an unusual umbrella stand, saving him from his sad fate". Not only umbrella stand, but also waste paper, poolside champagne cooler, declined in the shades of the sea, Qeeboo is able to tell the many decorative qualities of the shark. In the same way Paul&Shark in its collections highlights the stylistic notes, its strength, elegance, its unique link with its natural element of choice, the sea, an Italian brand that makes as vocation the union of style, innovation and attention to the environment.

Passion for the sea, for the ecosystem, which Paul&Shark celebrates with special capsules that support it.

 

SAVE THE SEA 

A commitment to the sea and its protection. Save the Sea project by Paul&Shark: a green operation carried out with enthusiasm and continuity by the company, which uses a certified recycled polyester yarn obtained from the conversion of plastic bottles recovered from the sea.

         

SHARK TRUST 

Paul & Shark supports the Shark Trust, the British NGO whose mission is to protect all species that make up the marine ecosystem, sharks in particular. Shark protection is a global goal, which requires a global action plan. Shark Trust, in partnership with Paul & Shark, is involved in promoting a better knowledge of the shark, the understanding of its behavior, through awareness-raising operations that promote.

Each season Paul & Shark creates a capsule in collaboration with Shark Trust. 10% of the proceeds from capsule sales will be donated to Shark Trust for operations dedicated each year to a particular shark species.

  

Fashion and Design icons, Paul&Shark and Qeeboo are two brands that successfully represent the Italian style in the world, the two faces of excellence of Milan. The City from 4 to 10 September finally returns to be the epicenter of inspiration for trends and avant-garde.