Nomadic and adventurous, the collection combines different world reflecting various faces of the modern active lifestyle. The heritage of the Paul&Shark brand joins the imperfect and artistic approach of Greg Lauren from which the chic uniform of the cool cosmopolitan dandy of today is born.
Inspired by Paul&Shark’s deep connection with the sea experienced as adventurous and heroic, Greg Lauren embarks on an exciting journey where tradition is celebrated through creativity and imagination.
The event is thought as a journey in different situations in which models, wearing the garments of the collection, roam in the suggestive location in a nomadic and bohemian mood.
At the event took part, besides press and buyers, international renowned celebrities.