SUB ZERO
The technology of cold
The brand's symbols have been interpreted with an innovation-focused performance perspective. SUB ZERO is equipped with a thermochromic fabric that changes colour at -5°C. The all-over tone-on-tone shark changes from grey to black when the temperature drops.
FALL WINTER COLLECTION
In the lands of fire and ice
The man stands before water in its purest form, the glacier, where colors blend and merge, shifting from gray to blue, from arctic white to black, offering him an exceptional, unique, and iconic spectacle. Technology and research have always been Paul & Shark's characteristics par excellence, where bold and impactful ideas are part of a new direction where performance and iconicity meet between the most stylish colours and contemporary graphics.
DISCOVER SUB ZERO