Paul&Shark is renewing its Milan flagship store

Paul&Shark is renewing its flagship store

VIA MONTE NAPOLEONE, MILANO 

The Paul&Shark flagship store at number 16 via Montenapoleone is renewing its concept. A restyling strongly desired to confirm, once again, the brand's commitment to responsibility.

The careful attention to sustainability has inspired the restyling of the boutique through sustainable materials. Wood, brass and raw earth panels become a modern reinterpretation of the most characteristic sailing world elements. The colour palette also reminds water: shades of midnight blue alternate with light blues, recalling the marine biosphere. More than 80% of the materials used in the store are recycled, such as the pressed raw earth panels made with wasted fabrics at the end of their life cycle.

“This store has a story to tell.

And it’s all about respecting our Planet.”

On September 21st, 2023, during the Milan Fashion Week, Paul&Shark inaugurated the reopening of its flagship store, with a Cocktail Party and a DJ Set. A unique opportunity to immerse yourself in the key values of the brand, that combines passion for the outdoor life, love for the sea and the Italian elegance.

The boutique, located in the heart of the fashion district of Milan, reopened to the public on September 6th. Come and visit us at via Monte Napoleone 16 to discover the Fall Winter 23 collection, worn by two ambassadors of excellence: Pierce Brosnan and his son Paris.

DISCOVER FW23 COLLECTION